Dave Thomas: Agile Web Development with Rails : A Pragmatic Guide (The Facets of Ruby Series)
Steven D. Levitt: Freakonomics : A Rogue Economist Explores the Hidden Side of Everything
B. Joseph Pine II: The Experience Economy: Work Is Theatre & Every Business a Stage
Sally Stewart: Media Training 101 : A Guide to Meeting the Press
It details the business, design, programming, and marketing principles of 37signals and is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it’s a book of ideas.
To read more go here.
I just started a new book. Freakonomics by Steven Levitt and Stephan Dubner. I will let you know what I think as the days pass by. The introduction was very thought provoking, so I have hopes that the rest of the book will be as good. A mental adventure. oh, and if you are interested in buying the book, take a look to the left and you can click through to Amazon.
All in all, a good read. I handed this to my father (not a blogger) and he was becoming very curious about starting one for his singles ministry at his church, but was beginning to wane from that idea as he read about the "rules of right & wrong." More geared toward folks who have not, are not familiar with blogging.


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